Drive Channel Success with Unifyr and Monochrome

Achieve Channel Excellence Read More
Drive Channel Success with Unifyr and Monochrome

Building on our earlier discussion about effective channel management, success in today’s business environment requires more than just having the right partners. It demands strong relationships, strategic alignment, and the right tools to help partners thrive. At Monochrome, we are excited to continue this conversation and explore how our partnership with Unifyr Channel Management can help businesses achieve long-term channel success.

Why Unifyr is a Leader in Channel Management

With nearly two decades of experience, Unifyr has evolved from a channel marketing software start-up into a global leader in Partner Relationship Management (PRM) and Through Channel Marketing Automation (TCMA). Unlike traditional, siloed solutions, the Unifyr platform takes a holistic approach to channel marketing, sales, and operations. This unified strategy enables businesses to:

  • Gain a comprehensive view of channel performance
  • Identify new growth opportunities
  • Address challenges proactively
  • Drive sustainable revenue growth

How Monochrome Helps You Maximise Unifyr’s Potential

As a certified Unifyr partner, Monochrome is uniquely positioned to help businesses implement and optimise PRM and TCMA solutions. Our team of experts collaborates with you to customise Unifyr’s platform, ensuring it aligns with your specific business objectives.

Tailored Channel Management Solutions

  • Partner Relationship Management (PRM): Improve partner engagement and collaboration with a structured, data-driven approach.
  • Automated Channel Marketing (TCMA): Streamline marketing efforts with intelligent automation that empowers partners to execute campaigns efficiently.
  • Scalable Channel Strategies: Adapt and refine your channel programs for long-term success with strategic insights and best practices.

What’s Next?

In our upcoming blog post, we will discuss how Monochrome’s tailored approach enhances channel programs while leveraging Unifyr’s innovative platform to set businesses on a path to sustainable growth.

Looking to optimise your channel management strategy? Contact Monochrome today to learn how we can support your business goals with Unifyr’s powerful solutions.

Follow us on LinkedIn for more insights.

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5 UX Tips That Fix a Bad PRM, Because your partners deserve better

Let’s be honest: most PRM systems feel like homework. They’re difficult to navigate, confusing, and totally forgettable. And guess what? If using your partner portal feels like a chore, your partners won’t stick around. But here’s the good news, you don’t need to rebuild the whole thing. You just need to redesign the experience. At Monochrome, we take the powerful functionality of ZiftONE and wrap it in UX that partners actually enjoy. Here are 5 simple UX tips that’ll turn your PRM from “ugh” to “wow.” Tip 1: Cut the clicks Fewer steps = more action.If it takes six clicks to register a lead or find a campaign, you’ve already lost them. Design flows that get your partners where they want to go in seconds, not sessions. Tip 2: Personalise the experience Generic = forgettable.Show partners what’s relevant to them, campaigns by tier, content by segment, updates by location. Personalisation increases engagement and makes partners feel seen. Tip 3: Make navigation brain-dead simple If they need a manual, it’s broken.Use clear labels. Predictable layouts. Smart search. The faster they find what they need, the more likely they are to actually use it. Tip 4: Keep it clean and consistent Design speaks louder than words.Avoid visual noise. Stick to a clean design system. Consistency builds trust and trust builds loyalty. Tip 5: Onboard like a human Don’t throw them into the deep end.Use guided onboarding, simple tooltips, and “just in time” content. Your partners should feel supported, not overwhelmed. Bonus tip: Don’t just plug in ZiftONE, design around it ZiftONE is powerful. But when you combine it with thoughtful UX design? That’s when your PRM becomes your competitive edge. At Monochrome, we don’t just implement ZiftONE. We make it beautifully usable. Most PRMs underdeliver not because of bad tech, but bad UX. If you want your portal to be loved (not tolerated), UX is the upgrade you need. Contact Monochrome today and let’s fix the experience together. Ready to upgrade your partner management? Follow us on LinkedIn for more insights.

What is ZiftONE? A Simple Guide to Smarter Partner Management

Why ZitONE matters Read More

Unlock the Power of Channel Management with Monochrome and Unifyr

Transform Your Channel Strategy with Monochrome & Unifyr Read More

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